What measures of variability and central tendency would you use to evaluate plans A and B. List only one measure of variability and one measure of central tendency. If comparing the means between these plans tell me the type of test that you would use and the variables used in the analysis?
What measures of variability and central tendency would you use to evaluate plans A and B. List only one measure of variability and one measure of central tendency. If comparing the means between these plans tell me the type of test that you would use and the variables used in the analysis?
How do you evaluate whether your findings from the above analysis should be used to make changes in how press releases are used? (Hint: What specifically are you looking for in your data analysis findings to help you understand if your findings are salient?)
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